Concepts and Perspectives of Strategic Alliances

Document Type : Research Paper

Authors

Abstract
In the area of globalization and fast technological changes, Strategic Alliances have been used as a significant business management tool for developing the companies' competitiveness. At the beginning of the article to show the necessity of the strategic alliance, a number of alliances implemented by some of the best companies listed in Fortune 500 have been provided. After giving a comprehensive definition of the strategic alliance,

Volume 18, Issue 56
Winter 2008
Pages 19-44

  • Receive Date 26 September 2007
  • Revise Date 06 January 2008
  • Accept Date 09 February 2008